It’s not about Us and what we do, it’s about You and getting your home SOLD fast with no hassles throughout your home selling journey.
I’d like you to meet Josh, who was very pleased with the results we had getting his home SOLD.
Before We List the property:
- Research property’s ownership
- Research property’s public record information for lot size, dimensions, additions, permits and other data
- Research sales activity for past 6-18 months from the Multiple Listing Service and public record databases
- Establish market price trends
- Research “Average Days on Market” for property of this type, price range, and location
- Research competition properties that are currently on the market
- Research competitive properties that have sold in the recent past
- Research sales activity on your home (if previously listed)
- Prepare “Comparable Market Analysis” (CMA)
- Establish fair market value
- Verify Home Owner Association fees and other information, if applicable
- Determine need for lead-based paint disclosure
- Verify if property has rental units involved.
- Copy all lease agreements, very all rents and deposits
- Inform tenants of listing and discuss how showings will be handled
- Inspect property exterior and interior
- Compile list of repairs and maintenance items
- Arrange free consultation with a staging firm
- Review your time schedule
- Review your plans and goals
- Make arrangements for new purchase if needed
- Address your sale and moving concerns in detail
- Compile a list of the best property features and benefits
- Create a neighborhood information list (schools, shopping…)
- Verify property mortgage, taxes, fees, etc.
- Review the basic marketing plan
- Review advanced marketing strategies
- Prepare showing instructions for other Realtors
- Present current market data
- Review competing properties currently for sale
- Evaluate recent sales
- Suggest the best listing price
- Determine the most likely sales range
- Prepare estimate of closing costs and fees
- Determine estimated net cash proceeds after the sale
- Review and complete the listing agreement
- Review and complete other contracts and applicable disclosures o Introduce support staff and team members
- Install secure lock box system
- Install professional For Sale sign
- Have professional photos taken
- Have professional video filmed
- Prepare a full-color property information sheet
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MARKETING AND PROMOTION
Getting a home SOLD is easy, getting the results you are expecting since day 1 is our main goal.
VIDEO Sales and Techniques
o Submit the property to Multiple Listing Service
o Mail you a copy of the MLS
o Register a custom web domain
o Build a professional website – include HD photos, video, property features and benefits, neighborhood information, schools, etc.
o Email you a property site link for review
o Email property information to all potential buyers
o Launch direct mail campaign to potential buyers
o Mail Just Listed postcards to the area
o Submit the property to KWLS site
o Build a Facebook property webpage and email you the link
o Submit property video to YouTube and other video sites
o Review all online marketing syndication channels, such as Google, Realtor.com, Zillow, etc.
o Schedule Broker Open House and promote it to other Realtors o Review the Broker Open House results and feedback with you o Show property to all interested buyers
o Review all buyer comments and feedback
o Make changes and adjustments if needed
o Promote the property on my Network
o Contact you weekly with updates, results and feedback
o Review recent market changes and updates in the area
o Schedule an Open House if applicable
o Complete a pre-open house marketing campaign o Set up property before Open House
o Review Open House results and feedback
o Prepare and review monthly market update
o Make recommendations based on the latest data
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SALE & CLOSING
VIDEO Negotiations
o Prequalify all potential buyers when possible
o Eliminate bargain-hunters and non-qualified buyers when possible o Receive and review all Offers to Purchase contracts submitted by buyers or buyers’ agents
o Determine the best negotiating position
o Review all offers in detail with you
o Negotiate the highest price and the best terms on your behalf
o Have all purchase contracts signed by all parties and deliver you all copies
o Promptly record buyer’s deposit in escrow account
o Obtain buyer pre-qualification letter from lender
o Provide buyer and/or buyer agent with all applicable contracts, disclosures and documents for signatures
o Schedule and supervise all property inspections
o Review all inspection results with you and make suggestion regarding any repairs needed
o Change MLS status to “SALE PENDING”
o Have contact with the lender to ensure timely loan processing o Coordinate property appraisal provide comparable sales data o Review the appraisal results with you, if available
o Coordinate to assure all contracts, escrow documents, title insurance, and property insurance is processed
o Review property tax payoff and mortgage payoff through Title Co. o Coordinate closing process with buyer agent and/or buyer
o Schedule and supervise the final buyer walk-through inspection
o Update all closing forms as needed
o Review any prorations such as HOA, utilities, etc.
o Confirm closing date and coordinate with all parties
o Request final closing figures from escrow
o Confirm title insurance commitment
o Handle any last-minute details
o Coordinate smooth closing on your behalf
o Arrange possession and transfer of ownership – keys, remotes, security codes, pool keys, etc.
o Present you with your closing documents and final check
o Respond to any follow up calls and inquires after closing
o Assist you to make your move as easy and stress-free as possible so you get to enjoy YOUR NEW HOME
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MARKETING SAMPLES
SAMPLES HERE
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PROPERTY WEBSITE
JPEG HERE
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GET YOUR HOME VALUATION HERE
Click here to access you Home Valuation
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